Disclaimer: This post may contain affiliate links, meaning we get a small commission if you make a purchase through our links, at no cost to you. For more information please visit our Disclaimer Page.
Last Updated on November 5, 2023 by coffeepo
If you love writing, then at some point in your life, you probably thought about becoming a famous writer. You might have seen other people your age (or younger) growing their online presence on different social media channels. While there are a lot of paths to becoming an influencer, there is one that won’t require you to freshen up and stand in front of a camera: blogging.
Let’s say you’re a writer who wanted to make a blog to write skincare reviews, in hopes of becoming a sponsored makeup influencer. You decide to create content that matters to other people like you—those looking for credible skin care reviews for people with super sensitive skin.
Then, when you try to launch a blog, it doesn’t gain much traction because that market was already too saturated. Instead, you’re here and decide to pivot and write for more profitable niches.
And we’re here to share that knowledge with you below.
Is it better to write freelance or in-house?
So you want to start blogging? That’s great! And it can be a real career—despite what society often says about writers. But should you go freelance or look for in-house opportunities? There are pros and cons to both, so let’s take a closer look.
Pros and Cons of Freelance Writing
Freelancing is a great way to start out because you can experience writing different niches and content types. The best part about freelancing is not having a fixed shift, working remotely, and being your own boss. You can write anything from ad copy, to blog posts, to social media posts.
However, there are downsides. There’s no guarantee that you will have a steady stream of clients. You need to be proactive in finding work, or else you’ll struggle to make ends meet. Freelancing is hard work and not everyone is cut out for it.
Pros and Cons of In-house Writing
On the flip side, there are many benefits that come with working as an in-house writer. The best one is that you receive a consistent salary, free training, and health benefits. Your company will invest time and money to ensure that you meet their content needs, according to their guidelines and standards.
The biggest downside, however, is that you will be expected to write about things you might not be interested in. Also, you’ll have to meet a weekly word quota which might cause you to burn out. You also have less flexibility overall and can earn less money than you would be freelancing.
What’s the best niche to write for?
From 2020 to 2021, we saw a huge rise in content creation for both bloggers and vloggers. With most people forced to stay at home because of you know what, everyone turned to the digital world for information and entertainment. This resulted in more blogs, vlogs, and social media accounts being created around the world.
We recommend asking yourself the following questions to help you narrow down your list of possible niches:
- What kind of topics are you passionate about?
- What are the industries where you have the most experience?
- Is this a niche that people want to read and learn about?
- What brands or companies do you admire?
Once you start writing, it might seem like there’s no shortage of content available online to compete with. So, how do you ensure that your blog will survive and, even better, stand out? Here are some in-demand niches you can write about.
And who knows, maybe a business owner will hire you to write articles for them!
1) Finance
Whether you’re a fresh grad or an experienced adult, money will continue to make the world go round. And you will always need advice to manage your finances. But that doesn’t mean you have to write about the super technical stuff, like cryptocurrency or investing. You can blog about money management tips or the recent trend of frugal (sustainable) living.
2) Career Advice
With so much uncertainty about the future, it’s harder to navigate life these days. More people look to online sources for information and career advice, so this is a niche that always needs new content. You can try writing about the Freelance Revolution, or how hybrid work will stay despite calls for a return to the office.
3) Study Hacks
Education is the best topic to ensure that your blog will be around for years, and it doesn’t matter what niche you’re in. Students are always looking for ways to study smarter, not harder, so you can blog about study hacks. Bonus points if you share your own school success story.
Pro Tip: Reach out to your university and see if they have a careers page. Oftentimes, your Alma Mater will happily do an interview with you.
4) Language Learning
While there are a lot of language learning blogs available, some learners make blogs that cover their specific needs. They create content, so other learners can join in their process, and share insights and better strategies. You can do this, too, if you speak multiple languages or are in the progress of learning a new one and want to document your journey.
Just make sure you have a friend who can help you translate… or else you run the risk writing innuendos without realizing it when translating.
5) Personal Development
Mental health is a hot topic these days, and bloggers are stepping up their game in addressing the issue. You can offer your readers some insight on how they might improve their own mental well-being by writing about your own experiences. Personal development is also a great niche to write in as people are always seeking to improve themselves.
You can even have guest writers share their knowledge. Plus, this helps promote your blog and its content by working together. Just join some online Facebook groups to find writers willing to do a post-swap!
Make the Write Choice
While it might seem like blogging is crowded, the ones who succeed are the ones who commit for years. Think about what makes your blog unique and sets it apart from all others, then elaborate on that and write content people want to read.
Over time, you’ll build up a following and hopefully, you can even ghostwrite for clients and get paid as a blogger with all the key skills needed.
So, long story short, our writer ended up blogging about a lot of different niches. But now, she specializes in creating how-to content for freelancers. It took a lot of trial and error to get to where she is, and it was worth it because she makes 6-figures a year doing freelance blog writing.
We hope you liked our pun and that you learned a lot from this article. Now you’re armed with the tools, go out and do it! See you in the winner’s circle 🙂
